Murad Offers Esthetician Assistance Program
EL SEGUNDO, Calif.—Murad, Inc. recently established an Esthetician Assistance Program that allows licensed estheticians and/or cosmetologists to purchase up to seven Murad products per month for their own personal needs at 20 percent off the suggested retail price. There is no cost to estheticians to take part in the program, but they do need to show proof of active licensure.
“We introduced the Esthetician Assistance Program to encourage licensed professionals within the skincare industry to not only promote and sell Murad topical treatments and internal supplements, but to also use our products,” says Howard Murad, M.D., CEO and founder of Murad. Products exempt from the program include discounted kits and/or value sets.
OPI Donates $300,000-Plus To Hurricane Katrina Victims
NORTH HOLLYWOOD—George Schaeffer, president and CEO of OPI Products, Inc., rallied employees to support Hurricane Katrina victims. The Schaeffer Family Foundation, a philanthropic organization established by Schaeffer and his family, made a donation of more than $300,000 to the American Red Cross through a matching-funds program.
Between Sept. 1 and 11, 2005, OPI employees, employees’ families and friends, independent educators and trainers, OPI distributors, customers and vendors were challenged to rally their resources and make a contribution to the American Red Cross, with the assurance that the Schaeffer Family Foundation would match every donation, dollar for dollar, up to a total of $125,000. Schaeffer extended the date to Sept. 13, since the original goal was met and donations kept pouring in.
“The task at hand is overwhelming, but we believe that every little bit helps,” Schaeffer says. “Through the matching program, OPI was able to make more than twice the impact and do more than twice the good.” For more information, visit www.opi.com.
Physician’s Choice Of Arizona Celebrates 15-Year Anniversary, New Name
SCOTTSDALE, Ariz.—In celebration of its 15-year anniversary, Physician’s Choice of Arizona, Inc. unveils its new corporate name—PCA Advanced Skin Care Systems. The new corporate identity was chosen to embody the company’s growing global presence and to unify brand recognition. Along with the new corporate name is a streamlined brand identity that pairs clean, clinical lines with a black, white and aqua color palette.
“The company has evolved significantly since we opened our doors in 1990 with a professional skincare system that included seven products,” says Margaret Ancira, company founder and CEO. “Today, we offer 50 of the most scientifically researched and effective professional and homecare products available to clinical practices.”
American Society Of Plastic Surgeons Names New President
CHICAGO—Bruce Cunningham, M.D., professor of surgery and director, Division of Plastic and Reconstructive Surgery at the University of Minnesota, has been named president of the American Society of Plastic Surgeons (ASPS). Cunningham took office during the society’s annual scientific meeting, Plastic Surgery 2005, held Sept. 24-28 in Chicago. His term as president is one year.
“As president of ASPS I will continue the society’s strong commitment to patient safety and dedication to educate the public on both cosmetic and reconstructive procedures, as well as issues critical to the vitality of the specialty,” he says. For more information, visit www.plasticsurgery.org.
Virgo Publishing Launches Mia Magazine
PHOENIX—The premiere issue of Mia magazine, a new consumer publication reaching affluent women through high-end spas in the Southern California, Las Vegas and Arizona areas, now is available. Produced by Virgo Publishing, the magazine has an editorial focus on spa treatments and services, nutrition, fashion and trends, healthy eating and travel.
“Mia is geared toward women between the ages of 25 and 60 who have a high level of discretionary income,” says Peggy Jackson, director of publishing for the Health & Nutrition Division of Virgo Publishing.
Distributed to 40,000 women in the spa setting, Mia shares practical knowledge and advice to help readers look good, feel good and make healthy lifestyle decisions. For more information, visit www.mia-magazine.com.
Dermacare Opens New Patient Workshop, Training Facility
SCOTTSDALE, Ariz.—Dermacare Laser & Skin Care Clinics recently opened a training facility and patient workshop adjacent to its flagship clinic in Scottsdale, Ariz. The new location will provide a testing ground for new technologies and serve as the company’s training facility. Nearly 80 clinics are scheduled to open within the next six months.
“In order to maintain the highest-quality treatment modalities and customer service, each franchisee must take part in our educational training program, to ensure that they will meet the company’s quality standards,” says Carl Mudd, founder and CEO. For more information, visit www.dermacareusa.com.
Spa Finder, Inc. Announces 2005 Annual Readers’ Choice “Crystal Awards”
NEW YORK—Spa Finder, Inc. recently announced its 2005 annual Readers’ Choice “Crystal Awards” at the Turning Point Spa Industry Conference, at the Sentosa Resort & Spa in Singapore.
Spa Finder CEO and Chairman Pete Ellis presented awards to the world’s best spas, by continent, as determined by visitors to Spafinder.com and readers of Luxury SpaFinder Magazine. According to Ellis, the winning spas reflect the tastes of discerning spa goers who increasingly travel the world in search of the finest experiences for relaxation and wellness.
Following are Spa Finder readers’ favorite spas in the world,by continent:
Best Spa in Africa—Resident Tunis, Tunisia
Spa Finder Readers’ Choice Awards also were announced for favorite spas by country or region, as well as top spas for specific spa experiences. Readers of Spa Finder publications and visitors to spafinder.com cast ballots for nearly 1,000 premier spa properties worldwide. Voters were asked only to cast ballots for spas they personally have visited within the past three years. For more information, visit www.spafinder.com.
Online Spa Course Offered By UC Irvine Extension
IRVINE, Calif.—UC Irvine Extension recently launched the first online course in its comprehensive Spa and Hospitality Management Program—Introduction to Spa and Hospitality Operations—in an effort to meet national and international demand for this type of training.
The online course, scheduled to run Oct. 3-Dec. 2, was designed to provide would-be spa owners and managers with an operational blueprint for running a successful spa business. The program provides current content and practical training tools to meet the demands of the growing spa market. The course is instructed by Peter Anderson, B.A., M.P.S. HAd.
“The spa industry is booming,” he says. “Spas have become the fourth largest leisure industry in the United States. The new course was designed to meet the ever-growing demand for qualified professionals, skilled and trained in spa and hospitality operations.” For more information, visit www.extension.uci.edu.
Ready Care Industries Introduces New 2005 Product Catalog
AURORA, Colo.—Ready Care Industries’ new 2005 four-color product catalog now is available. The new catalog features more than 110 pages highlighting basic amenities for hair, skin and personal care, as well as products for professional massage and body treatments, locker rooms, custom dispensers and private-label retail. For more information or to request a complimentary copy, call (800) 477-4283.
Day Spa Assocation Announces Day Spa Expo
UNION CITY, N.J.—The Day Spa Association, in partnership with trade show and association management group Bentley International Group, Inc., announces the formation of the Day Spa Expo (DSE). The event, geared solely toward day spa owners, operators and managers, will be held Feb. 8-9, 2006 at Mandalay Bay Resort & Casino in Las Vegas.
“We are extremely excited and pleased to present this first-ever business forum and expo dedicated to day spa owners, operators and managers,” says Hannelore Leavy, founder and executive director of the Day Spa Association.
During a one-day business forum on Feb. 7, 2006, the latest technology, products and trends, as well as business information, tools, workshops and roundtables will be presented. Additional education seminars with be held throughout the two-day expo.
NCEA Develops Position On Microcurrent
RIDGEWOOD, N.J.—The National Coalition of Estheticians, Manufacturers/Distributors and Associations (NCEA) recently developed a position on micro-current at a members meeting in Mesa, Ariz., due to the increasing popularity of the technology in the esthetic industry.
“Our goal is to ensure that estheticians perform micro-current applications with a clear and confident understanding of the procedure,” says Susanne S. Warfield, executive director of the NCEA.
This position differentiates micro-current from transcutaneous electrical nerve stimulation (TENS) and electrical muscle stimulation (EMS) units by stating that micro-current procedures are not intended to cause a visible contraction of the muscle via the electric current. The position also states that micro-current is appropriate for esthetic applications intended to help reduce the visible signs of aging. For more information, visit www.ncea.tv or www.bio-therapeutic.com.
Click here to purchase reprints